Posted: December 23, 2009 at 11:49 am |
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The name given to Google’s next algorithm is “Google Caffeine”. This is going live early 2010. It looks like “Google Caffeine” will be not a regular updates. “Google Caffeine” will possibly be a main overhaul of the calculations that Google uses to rank websites.
What changes we will expect?
For sure, Google hasn’t revealed all the information about it yet. Though, the new index has been live on several test servers and a few Google employees as well talked about that next index. The following factors might play a bigger role in Google’s Caffeine index:
* Website speed: A slow loading website, Might not get high rankings.
* Broken links: Websites contain too many broken links; might have a harmful impact of their position in Google search results.
* Bad neighborhoods: Linking to known spammers and getting a lot of links from known spammers isn’t good for your rankings in Google’s current algorithm. The harmful impact of a bad neighborhood will possibly be even worse with the new index.
* The over-all quality of your website: Google’s Caffeine will most likely take a closer look at the over-all quality of the website. It’s not sufficient to have little ranking factors in place.
That means websites most likely require good optimized content, a superior website design with a clear navigation, a low bounce rate, good inbound links, etc. The amount of social bookmarks might also play an increased role.
Factors like the website past history, the age of it, authority, etc. will still play a role in the new index. Still, the result of the different factors on rankings will shift.
How can web pages be adjusted to Google’s Caffeine index?
Although the Caffeine update hasn’t been release yet at the time of writing this post, there are many factors that can be done to raise the chances for a website to get good rankings in Google’s Caffeine index:
* Remove all spam elements from web pages. Everything that might be considered as spam, can and will have a harmful effect on the ranking of web pages. As an example, text that has the same color of the background, cloaking and automated linking.
* Check website design and navigation. Website should have a professional feel and look. The menu should be simple and web pages should easily found by search engine spiders.
* Get links from social bookmark websites. Social bookmark links already play a big role in the current algorithm and that role may be boosted in the new index.
* Check links. No links to websites that look like spammers. It’s good to concentrate on quality links instead of quantity links.
Google Caffeine will be released early 2010. By following the above tips, websites will be in a better position for the new index.
Posted: December 22, 2009 at 7:42 pm |
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Google’s Matt Cutts recently suggested that the speed of a web page may soon get more attention in Google’s ranking algorithm. It seems that Google focuses on fast websites to make the searching experience better.
What can you do to make your web pages faster?
Of course, you should start by choosing a reliable web host that has a good connection to the Internet. Your web server should be easy to reach and it shouldn’t have any down time.
In addition to choosing a fast web host, you can do the following to make your web pages faster:
* Combine external JavaScript code files into one file. The fewer files the server has to request, the faster your web pages will load.
* Compress your JavaScript code to make the JavaScript file smaller.
* Combine external CSS files into one file and compress your CSS files.
* If your web server supports it, enable gZip compression (your web host can do that for you).
* Use as few images as possible on your website and compress your images. Most graphic tools enable you to choose the compression rate when saving an image for the web.
* Put tracking codes and other JavaScript snippets at the end of your web pages.
Host your website with VEXXHOST web hosting to insure fast web page with optimum performance.
While fast loading pages are good for web searchers, using the page loading time in the ranking algorithm can cause problems for smaller businesses:
* Businesses will be forced to choose a fast (and probably expensive) web host if they want to be found in the search results.
* People with a low income or businesses from a country with slow Internet connections won’t be able to compete with companies that have more money.
* Big corporations that have a very good connection to the Internet will have an advantage.
* The big websites will get bigger and the small websites will get smaller.
Sign up with VEXXHOST for a fast reliable loading site yet with very affordable web hosting prices.
The role of the page loading time in Google’s ranking algorithm isn’t clear yet so the above points are speculation at this time.
Optimizing the loading time of your web pages is a good idea, no matter how large the effect of loading time on your website rankings will be. The faster your web pages load, the more visitors of your website will be able to see the contents of your pages.
Web surfers are impatient people. The average web surfer wants immediate results. For that reason, your website should be fast loading and it should also contain clearly arranged content that makes it easy to read your pages.
Posted: June 25, 2009 at 1:56 pm |
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The PHP configuration feature, exclusive to vexxhost web hosting clients that use our shared web hosting or reseller web hosting services, allows you to modify any PHP settings, enable or disable modules such as Zend, IonCube, FFMPEG-PHP or phpShield. This allowed our clients to configure their websites instantly without having to go through the mess of going through php.ini files.
After hours and hours of designing and implementation, we are pleased to finally announce our new PHP configuration utility. Most of our clients found our previous PHP configuration utility to be very helpful and useful. However, the user interface was not very user friendly and it was hard to understand.
We have listened to all of our customer’s suggestions and now we have implemented the new system in all of our servers, as you may see, it’s a two-step process that happens all on one page. First of all, you select the directory to be configured from the left of the page, after you have selected the directory; all you do is click “Configure”. The system will contact our servers and verify your settings, and then it will display it for you, you may make any modifications you want and after you’re done, you click “Rebuild configuration” at the end of the page.
The new system is now very easy to use comparing to the previous one specially in pointing to directory because a drop down menu was not very user intuitive and not easy to understand, the new structured directory listing will help clear this up even more and not having to refresh the page every time you select a directory which will save bandwidth as well as make everything load faster.
This new system uses the latest AJAX technologies to get your configuration instantly from the server using JSON. This new system is just part of the upcoming new features that we’re giving a complete update to.
We are pleased to announce those new features and make sure our clients enjoy our high quality web hosting, yet very affordable web hosting for the low price at the same time. We have always introduced more features on our services without ever raising the prices. By upgrading all of our hardware to latest Xeon CPUs, upgrading RAM and ensuring most of ours servers have plenty of it at all times, implementation of RAID systems to ensure redundancy and speed, being one of the first in the industry to add R1soft CDP backup features, the recent introduction of our SiteBuilder, and another vexxhost web hosting client exclusive, InstantVideo Installer.
Posted: June 25, 2009 at 1:33 pm |
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Alright, you have just put the last minutes touches on the look of your new website, it’s been uploaded on to your favorite web host (vexxhost, obviously!). Now, you want some people to look at your web pages but don’t want to spend much. Introducing the world’s most efficient free, guaranteed, traffic: Search engines (such as Google, Bing – previously named Live – previously named MSN, Yahoo!).
If you get your website listed on any of those search engines, that’s an accomplishment, however, that’s just half the task because you won’t get any traffic on the 685th page. In order to get plenty real visitors that are looking specifically for your web page, you have got to get in the first pages on the search engine.
First of all, you have to do a research on what keywords you need to focus on optimizing your site on; this is very important, make sure the keyword you’re working with is not something that’s very vague. For example, if you try to be the #1 on Google on “blog”, well, good luck. The end result will be that you won’t get to #1 on keyword “blog” and you’ll have no traffic, if you focus on the keyword “car blog” instead, you have a much bigger chance into making it to the first page, while at the same time having very good traffic on your website.
Page 685 of “blog” with almost no traffic or Page 1-2 of “car blog” with decent traffic, your call.
Once you’ve picked your specific keywords that you want to focus on, what to do with them is very simple. The best way to gain placement and traffic on search engines is that to optimize each page of your website on a specific keyword.
Take for example that you are a web hosting company (coincidentally called vexxhost, too), then you would try to optimize one of your pages for the keyword affordable web hosting and another page for quality web hosting and so on. You’d also make sure that all the pages that have your plans/services are also optimized for the product itself, for example, Shared Web Hosting, Reseller Web Hosting, VPS Hosting, Dedicated Hosting, etc.
This will make it much easier to get a higher placement on search engines on those specific keywords, instead of those vague keywords that are very difficult to make it on the first page of, like web hosting.
Posted: May 10, 2009 at 11:44 am |
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There have been a lot of technical advancements in virtualization technologies in the past years. However, the two most common virtualization technologies used by VPS hosting companies are Xen & OpenVZ (open-source version of Virtuozzo). There are a lot of differenes between the two technologies. In this article, we’ll demonstrate the main differences and the faster/better technology.
Xen
Xen is one of the most advanced virtualization technologies at the moment, Xen VPS hosting companies use this virtualization technology, most of the time alongside HyperVM to provide Xen based virtual private servers.
The advantage of Xen is it’s full isolation, compared to other technologies such as OpenVZ, where they simply “lock” the user. The advantages of those is the ability to compile your own kernels or load your own modules. Xen VPS hosting service level tends to be much higher than any other ones because of their inability to cram servers into a node, because when Xen runs, it allocates the RAM to itself so it cannot be shared. It also gives you your own swap, therefore, Xen VPS hosting gives you the same exact environment as a web hosting company.
OpenVZ/Virtuozzo
This virtualization method is much less performing but it also provides a good return on investment for web hosting companies. OpenVZ allows hosts to put as much servers as they want without allocations.
There are no advantages with this technology except burstable RAM, which is rarely accessible because of how companies that provide OpenVZ VPS servers tend to cram them with as much servers as they can because they are not limited by allocations that are done by the hypervisor. It is also not a true virtualization environment, could even go to call it a jailshell, you cannot compile your own kernel neither any kernel modules. Also, cPanel tends to have problems with quotas and running under OpenVZ.